FOUNDER'S HISTORY
Doreen Goodwin, CEO of GC, founded the agency in 1990 believing that honesty, and clarity wrapped in creative packages, would be embraced by cynical, message-weary consumers. This philosophy was shaped while working in Chicago's competitive advertising and sales market. It has taken GC from a one-woman shop in Columbia, South Carolina to a full-service agency serving corporate clients. For the new millenium, Goodwin Communications continues to look inside versus outside for award winning campaigns.
An Obsession with perfection. That's the key to our success. When any reasonable person would stop, we'll take that extra step until the perfection is obvious. It's amazing what you could get by withstanding.; But we're interested in what will make everyone of our clients a star. After all, isn't that what it's all about?